Ok, before you think to yourself, “Oh boy, not another review of this book”, please hear me out. This book needs to be reviewed and highlighted because of the possibility that someone stumbling upon this site may not know this book exists. If you find yourself being one of these people, READ THIS BOOK!!

Jim Collins, the author of Build to Last spent years researching companies that have stood the test of time. Collins and his staff took a scientific approach to the creation of this book (which can be viewed in the appendices). They set baseline standards that each ‘great’ company had to meet. The finished product of his research was a compiled list of 11 companies. With the great companies selected, he dissected each one to establish unifying themes found in each company. The end product is valuable information that anyone can use to pursue greatness in their own career or business. When reading this book take special notice to the Hedgehog concept. It’s one of the more relevant fundamentals he discusses in which you could apply to your own career. Mr. Collins has provided us with a book that will definitely be a ‘double-read’ due to all the information contained within! For those of you who’ve read it, discuss Good To Great at our business book discusion forum here.

**Good to Great has now been published for the Social Sector**

Hey everyone. You should definitely check out InBubbleWrap. As the weeks pass they keep offering better prizes! Plus who doesn’t like FREE stuff! They definitely receive my encomium. Check out today’s offer! (Especially you business owners)

Welcome back! Hope everyone had a nice holiday. Today’s book feature is Naked Economics: Undressing the Dismal Science by Charles Wheelan. Many of us in the business world may think we understand economics and how they affect us on macro and micro levels, but may not have the solid grasp. Don’t go back to your old economics textbook!

Mr. Wheelan has produced a excellent little book that touches on every subject from incentives and why they are important, to goverments and their importance in free market economies.

Charles is a former writer for The Economist, a feature writer for Yahoo! Finance and a frequent guest on the Motley Fool Radio Show. This book is a must read to brush up on your basic economics knowledge.

Discuss Naked Economics in our forum under Economics: General

We’ll be back on November 28th with some new reviews. Enjoy the holiday everyone!

Our first book review is Mastery: The Keys to Success and Long-Term Fulfillment. Although the book was published over 10 years ago, it still holds valuable nuggets of information. George Leonard explains that mastery isn’t innate and can be obtained by anyone. We humans have latent abilities, unimaginable by most common standards. Unlocking these talents can be achieved by putting his wisdom to practice!

Mastery isn’t some pie in the sky theory. His simple, straightforward writing conveys a sense that you will be able to achieve mastery by putting the 5 keys to mastery into practice in your own life. This book is a quick, easy read with valuable tips and tools to guide you on the path to mastery. It’s only a matter of putting his advice to work!! This book can be discussed more in the forum under the Self - Development category.

Welcome! So you’ve found your way to BizBookTalk.com. This site will be a hub for business book reviews that will touch every topic known to business. On the right you will find a link to the business book forum where you can review and discuss topics and ideas that were presented in the books. My goal for this site is to present a simple, easy to navigate site that will help others along their path in continuing education and for those who are seeking knowledge in the business domain. If anyone is interested in contributing to reviews please contact me at: brandon @ bizbooktalk dot com